JCB Emblem + Brand Message: Display Regulations
Basic Combination Form- Single-color Display
- Minimum Application Size
- Isolation
- Alternative Combination Forms
●As a rule the brand message is used together with the JCB emblem.
However, JCB emblems can be used alone in the following cases.
- When you use the logos on a web media (ex. web banner, header and footer of webpage, etc)
- When it is not appropriate to use the brand message (ex. apology letter, etc)
- When you use the logo as the symbol of JCB (ex. signage, testimonials from JCB, etc)
- When you use JCB emblem logo to show the acceptance of JCB (ex. on the card itsself, stickers for merchants, etc)
- When our business partners (ex. franchisees, issuers, etc) promote their own messages
- *To ensure visibility, web media that are intended to be seen by using smartphones should be used logo alone. (without brand message)
- *If the JCB emblem and JCB corporate logo are going to be used alone in any other case, you must get approval first from Corporate Communications. Please contact the staff in charge.
- *See JCB Emblem: Display Regulations and Regulations for Display in Relation to Background Color and Prohibited Display Applications for color display, etc., of the JCB Emblem.
- JCB Emblem: Display Regulations
- JCB Emblem: Regulations for Display in Relation to Background Color and Prohibited Display Applications
Basic Combination Form
The regulations governing display of the JCB Emblem and Brand Message in combination are shown below. Position the Brand Message below the JCB Emblem.
Minimum Application Size
The minimum application size is the size at which the minimum acceptable visibility is assured. The JCB Emblem will appear squashed or be otherwise incorrectly reproduced when displayed in sizes smaller than the minimum application size. Avoid displaying the JCB Emblem in a size smaller than the minimum application size.
*Use the Special Case (Solid-color Display) when displaying the elements in sizes smaller than 13 mm.
The minimum application size for the Special Case (Solid-color Display) is 10 mm.
Avoid displaying the Message in a size smaller than 10 mm.
Display in Printed Materials
Display with Web Contents
Isolation
Isolation refers to an empty space in which no other design elements, such as other letters or visuals, should be placed. Be sure to preserve proper isolation in order to assure correct expression of the corporate image presented by the JCB Emblem.
Prior approval is required for altering the isolation space when creating advertisements, videos or other such materials. Please inquire with your JCB representative.
*Lines indicating the JCB Emblem isolation space are included in the data.
Alternative Combination Forms
When not using the basic layout for the Brand Message and JCB Emblem, please select the appropriate layout based on size and usage conditions. Please inquire with your JCB representative.
