JCB Corporate Logo + Brand Message: Display Regulations

As a rule the brand message is used together with the JCB corporate logos.
However, JCB corporate logos can be used alone in the following cases.

  • When you use the logos on a web media (ex. web banner, header and footer of webpage, etc)
  • When it is not appropriate to use the brand message (ex. apology letter, etc)
  • When you use the logo as the symbol of JCB (ex. signage, testimonials from JCB, etc)
  • When you use JCB emblem logo to show the acceptance of JCB (ex. on the card itsself, stickers for merchants, etc)
  • When our business partners (ex. franchisees, issuers, etc) promote their own messages
  • *To ensure visibility, web media that are intended to be seen by using smartphones should be used logo alone. (without brand message)
  • *If the JCB emblem and JCB corporate logo are going to be used alone in any other case, you must get approval first from Corporate Communications. Please contact the staff in charge.
  • *See JCB Corporate Logo: Display Regulations and Regulations for Display in Relation to Background Color and Prohibited Display Applications for color display, etc., of the JCB Corporate Logo.

Basic Combination Form

Basic Combination Form

The regulations governing display of the JCB Corporate Logo and Brand Message in combination are shown below. Position the Brand Message below the JCB Corporate Logo.

Basic Combination Form

Single-color Display

Single-color Display

Minimum Application Size

The minimum application size is the size at which the minimum acceptable visibility is assured. The JCB Emblem will appear squashed or be otherwise incorrectly reproduced when it is displayed in sizes smaller than the minimum application size. Whenever possible, avoid displaying the JCB Emblem in a size smaller than the minimum application size. (Contact us if it is not possible to observe the minimum size condition.)

Display in Printed Materials

Display in Printed Materials

Display with Web Contents

Display with Web Contents

Isolation

Isolation refers to an empty space in which no other design elements, such as other letters or visuals, should be placed. Be sure to preserve proper isolation in order to assure correct expression of the corporate image by the JCB Corporate Logo.

Isolation

Alternative Combination Forms

It is also possible to use an alternative form when size considerations make positioning of the Brand Message below the JCB Corporate Logo difficult. Since prior approval from JCB Co., Ltd., is required, however, please inquire with your JCB representative.

Alternative Combination Forms

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